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The Science of Clothing!

October 5, 2016




GREAT NEWS... Science is one breakthrough closer to understanding the brain chemistry behind your intense interest in clothes, as it turns out, your outfit may alter how you approach and interact with the world.

Your style and the clothes you choose reflect and affect your mood, health and overall confidence.

Scientists call this phenomenon " Enclothed cognition".


When we put on a piece of clothing we cannot help but adopt some of the characteristics associated with it, even if we are unaware of it!

For instance...

If I'm in casual clothes I relax and am tomboyish but if I dress up for  a special occassion it will alter the way I walk and hold myself. To feel more beautiful, confident and strong, you must change out of the yoga pants and put on clothes that give you power, your own personal power.


Wearing beautiful feminine dresses, will in turn make you feel feminine. 


A funky fun outfit will give you the sense of a fun loving, life loving, style loving female.


That little black dress....well we know the answer!


In turn, your clothing significantly influences how others perceive you too and how they respond to you.

So, the next time you reach for those yoga pants or that fiery red dress, ask yourself how that clothing item makes you feel and what it says to the world around you today....




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